客户案例

Customer >  Nuo Renjie Housekeeping

Nuo Renjie Housekeeping

As a traditional housekeeping brand, it has always held a conservative attitude towards online business. After cooperating with Yan Lin, the expansion of online business has been greatly improved.
客户案例
As a traditional housekeeping brand, it has always held a conservative attitude towards online business. After cooperating with Yan Lin, the expansion of online business has been greatly improved.引号引号
Nuo Renjie Housekeeping

Pain points

The housekeeping store is located near the residential area, and there is a relatively large flow of people at the entrance of the store every day, but there are not many people who enter the store for consultation.

Housekeeping is a high-frequency consumption scenario, and customers often stop at it

Traditional housekeeping service brands often charge expensive franchise fees. Franchisees worry that they will have no business after paying to join and lack confidence in joining.

 

Solution

Young people are more willing to consult about housekeeping services through online communication, and stores arrange door-to-door services. Avoid the pressure of placing orders brought about by face-to-face communication. While browsing the services of housekeeping companies online is convenient and relaxing.

 

The mini program provides online recharge service. Through online short-term coupons and top-up gifts issued from time to time, old customers can spend online at any time, and old customers are converted into loyal customers.

 

Through the distribution fission model, users have used specific cleaning services, and then share them in Moments in WeChat, or recommend them to friends and WeChat groups. According to the order information provided by the reposter, the background will issue a high cash commission to the recommender, and acquire new customers through this convenient sharing mode.

 

Provide an online membership marketing system. Housekeeping services can be checked at any time in the mini program. The price is open and transparent. Customers are more willing to purchase VIP members in the mini program and enjoy the VIP membership price.

 

Through the small program store system, franchisees are responsible for providing housekeeping services for the communities in their area. According to the level of franchisees, an independent small program system is provided for franchisees to use, providing strong marketing and technical support for franchisees.

 

Achievement

Thanks to Yanlin's housekeeping applet system, Nuorenjie's online business expansion has been greatly improved. Online consumption habits have allowed Nuorenjie to win the favor of more young customers. Through distribution fission and membership The system greatly improves the customer retention rate

Through the housekeeping mini-program of Shanghai Yanlin, the investment promotion of housekeeping brands has become easier and more convincing.